Probably one of the greatest inventions of the modern times, the USB flash drives have never been so popular. These small devices are now capable of storing up to 1TB of information including files, photos, videos and music. A lot of us use these USB sticks for the convenience they offer and peace of mind they provide especially since we use them to back up all our important digital files.

Considering their importance and valuable contribution to day to day life, you may wonder how this little thing actually work? It may probably make us appreciate them to a whole new level.

USB Flash Memory

Why are they called flash drives? Well such name can be attributed to the fact that these devices run on flash memory. It is actually a type of electronic memory which allows for easy and quick transfer of information. This memory is not typically

There is no denying the fact that, even in this day and age when a lot of brand marketing is done via the internet, promotional product still remain to be reliable advertising tools. Businesses love them because customers want them. In fact a lot of studies have proven this statement to be very much true. A survey said that 83% of consumers like receiving promotional merchandise while 48% would want to get them more often. What is more interesting is that 58% of the respondents said they keep the items from one year to as long as five years.

So you want to know why consumers love these promo products? Here are the top three reasons:

• Promotional items are much more interactive.
You have to understand that for consumers the items you choose to give away are not merely marketing tools but useful products. At the very least, there is appreciation of the item’s function and consumers love it when the items they use on a daily basis are from companies they patronize.

An important emergency tool is the flashlight. We have them in our homes, offices, attached to our keys and even our vehicles in case we need a source of light. Their portability adds to their appeal and for the past decades, these flashlights have evolved and become even more powerful, thanks to LED light.

LED vs Standard or Incandescent Light Bulbs

The popularity of the LED flashlights can be attributed, of course, to the fact that they feature the LED lightbulbs. DEveloped in 1993 by the Japanese, the LED or Light Emitting Diode for the past decades, these flashlights have evolved and become even more powerful, thanks to the LED light.

Source of light: LED produce light electronically while standard bulbs depend on filaments which are heated to become incandescent

Product: LED produces mostly light and little heat while regular lights produce almost the same light with nearly twice the heat

Fragility: the filaments in regular lights are more